| Ad Size | Custom |
| Advertising Opportunity | Certified |
| Audience | |
| Ad Type | Custom |
| Platform | Cross-devices, Desktop, Mobile, Tablet |
| Marketing Objectives | Awareness, Conquest, Consideration, Retention |
| Program Goals | High-Impact |
| Availability | 2023 |
Note the header assets are collected by CM and provided to DMD. DMD builds the internally hosted images and provides CM with the JSON code. That code is inserted into a custom template in GAM for the 300×250 and 320×50 creative. Therefore, specific AB+ Names for the header and logo are not provided.
| Certified Pre-Owned (CPO) Advantage | |
|---|---|
| Also Known As | |
| Primary Ad Product Point of Contact | Unassigned, reach out to Ad Product Team |
| Funnel |
Lower Funnel |
| Supersection |
Used |
| Platform |
Desktop Tablet Mobile |
| Advertiser |
Certified National/Tier 1 |
| Pages |
Car Research Certified Landing Page |
| Segments | None |
| Duration | Any |
| Ad Type | |
| Geography |
National |
| Ad Serving |
Site served |
| Ad Size |
The following sizes apply:
|
| Lead Time |
10 business days |
| Option to Serve 3rd Party | |
| Ad Book Product Name |
|
| Ad Priority | |
| Bundling Requirements |
All possible options are available |
| Block List Applies? | No |
| Advertiser Priority Order | CPO |
| Collapse When Unsold? | Yes |
