As the majority of us know, there are really big benefits to both having and collecting first-party data for your business. Think of your contacts, your customers, your leads, your […]
Read article
Data is something we all want, need and collect in order to drive business. But despite the vast amounts of data we all have, many auto dealers are left scratching […]
Read article
Interested in becoming a client or ready to learn more?
Contact us nowAfter taking in the results to Cox Automotive’s annual 2022 Car Buyer Journey Study, it was clear that the impacts of digitalization were not only being felt by today’s consumers, […]
Read article
The Cox Automotive annual 2022 Car Buyer Journey Study is out, and the impacts of digitalization, economic challenges and industry pressures are clearly being felt. Results from the over 10,000 […]
Read article
Do you know how to leverage your brand, traffic and reputation to drive sales? Discover the 4 ways successful auto dealers are expanding and building the brand they already have. […]
Read article
Every dealer in today’s times wants and strives to get in front of their ideal customer. And they can do that with the right digital retailing tools as well as […]
Read article
Every dealer in today’s times knows the importance and value of your data. However, not every dealer understands that your data needs a consistent top to bottom strategy behind it, […]
Read article
Over the last year whether you’re just dipping your toe into how to effectively and successfully sell new car-pre-ordering, or you’ve been doing it pretty successfully for a while now, […]
Read article
With continued inventory shortages and rising interest rates, juxtaposed with a still present buyer demand, it’s more important than ever for auto dealers to learn how to sell the […]
Read article
For 12 years, the annual Car Buyer Journey Study, conducted by Cox Automotive, has analyzed new and used car buyer survey data to track trends in car shopping behavior over […]
Read article
Auto dealers, get best practices for valet service and repair, so you can keep fixed ops revenue flowing and ensure a smooth, convenient experience.
Read article
Highly effective dealerships have something in common: a focus on a frictionless digital experience and data. Are these 5 habits part of your 2022 plans?
Read article
The latest Cox Automotive consumer research reveals how the chip shortage is currently impacting car buyer behavior. But what do these trends mean for your dealership?
Read article
The 2021 Cox Automotive all-virtual Dealer User Summit offerred instructional sessions for clients. Read this blog to learn more.
Read article
Especially as more dealers are expanding inventory reach beyond your immediate market and DMA, your vehicle detail page (VDP) can make or break you. Are you following these five VDP best practices?
Read article
Car buyers don't care which tool they use on your site if they can easily get the car they want for a fair price. To deliver a simple, fast process, you need to build a digital car dealership ecosy...
Read article
In this blog post, see 4 areas to focus your time, money and resources in order to thrive in today's automotive market.
Read article
Car dealers, get tips for at-home test drives including how to promote them to win new customers and selling tips for before, during and after.
Read article
Service and repair is a essential revenue driver that auto dealerships count on. Let's talk tools and strategies for growing service revenue.
Read article
Audience targeting that parses out who’s ready to buy versus actively shopping versus casually browsing gives the data you need for marketing that converts.
Read article
Loading More...
